Results tagged “Janete” from one management blog

JANETE by Ben Hassett & Julia Von boehm






Janete Vogues for Italia


one love - emma summerton

New Imageemmasummerton.JPGQ. You've emerged quite beautifully and it seems that your pictures only ever appeared in great magazines, what was the secret to such a perfect launch?

••• Thank you honey! I think for me it has been about having a great agent and being fortunate enough to start working with Edward Enninful a few years back. The right stylist at the right time can change your career there is no doubt about it. I have a fantastic supportive network of people around me who give me great advice, like when to say no to certain things and not to spread myself thin. It's a bit cliche but I always believed in quality rather than quantity but it is also very hard when your starting out to say 'no' as you want to do everything that comes up and shoot as much as possible. But what you don't do is just as important as what you do. It's helpful to have people to remind of you of that.


Q. You once told me that it was your dream to shoot for Italian Vogue, and you are now shooting for them quite often, what's the next dream publication you wish to tackle?

••• A book of my personal work would be something I would love to do. I have a project I worked on for about 7 years, all on polaroid, all self portraits and abstracts, it's been tucked away for the last few years. I have also just started a project with Charlotte Stockdale too which we are both really excited about so we feel we might give that a good year to shoot in between fashion action but we want to exhibit the images when it's done. 


Q. From following your stories I find you to have a very cinematic aesthetic, it's something I attribute to your incredible lighting, but also to the concepts you tend to execute..are you the creator of such ideas or do you find that most of the stories are a collaboration between you and the stylist your working with?

••• It's always a collaboration once you start discussing an idea with the editor your working with, whether it's something I bring or they do doesn't matter, once your 'into it' it belongs to the team. I tend to get really involved on every level but it is different with everyone and changes depending on the shoot. Collaborating is a huge part of the fun and inspiration for me. Lighting is another thing altogether and I love to light! I'm really into lighting that doesn't look labored which i guess gives a cinematic quality and i do find a lot of inspiration in cinema, the capturing of emotion, a tale to tell, to try and evoke a feeling even if it comes out abstract in the image. 


Q. You live in both London as well as New York, do you find any differences in your inspiration and idea's between the two places or do you feel that your creative is without attachment to your current geographical location?

••• New York for me is about work and madness, London is more introspective and calm. I would have to say I think clearer in London but get crazy ideas out of New York. It took me so long to fall for London, there were many years of struggling to survive here that maybe my love for it is deeper, it won me over. But hey who wants one without the other! 


Q.  Eva Herzigova told us after shooting with you for Vogue Italia, that you had inspired her more than any other photographer had in sometime..Some would assume that it's your fresh point of view, what would you say the reason is?

••• Wow...that's such a huge compliment! Thank you Eva! I'm kinda lost for words now actually. She was an inspiration for me too, I loved watching her , her expressions, she is a strong beautiful intelligent woman with tons of charisma! We had such a great time on our shoot, I think it was just a meeting of minds and a great energy from the start. I didn't want to control her too much, with a model like Eva you shoot her for who she is, it's like working with an actress and to reign her in too much would feel wrong to me.


Q. What do you think about the Return of the Icons and Supermodels?

••• Bring it on! There is such a need and space for powerful experienced women in the industry who know themselves and are confident about who they are in the world. These things only truly come with time. Don't get me wrong there are young new girls out there who are fantastic but it's the way forward to mix it up more and show the full spectrum of what being a woman is about. 


Q. What's an Emma Summerton girl?

••• She is a little weird, sexy, a bit tough, slightly mad and appreciates another women.


Q. You've recently made a habit out of shooting Janete Friedrich, aside from the obvious allure of her almost Art like beauty..what is it that you find so inspiring about her as a model?

•••There is something so weird about shooting Janete! She speaks hardly any english so the communication between us is very much about gestures, showing her a mood, and she just gets it and it's wonderful to watch. She is very 'in her body'...very comfortable, so i think she feels the picture because there is little verbal communication. Besides that she has a extraordinary beauty that is so refreshing, reminiscent of a silent movie actress, or a character from another time. 





Open Rad Hourani to Vogue Italia


Rad Hourani Interviewed by ONE F.W 09



What made you start designing?

This plan of launching my own label had been in the back of my head for a long time but I just didn't feel ready for it 5 years ago. When I was a child, my mother would take me every week to her dressmaker so we could choose the fabrics and designs for her next outfit so I started giving my opinions on it pretty early on. Styling is also a great way to analyze how things are constructed and marketed, especially for someone who never went to design or fashion school like me. It was probably longer than a scholarship, but I feel that I learned way more, and I now have the bonus of knowing a lot of great people who support me today.


What is your biggest inspiration in Life that you feel contributes the most to your design and style?

Myself. The way I evolve, I think, I observe. What you see is what you are.


It would seem to the outside world that your creativity pervades all areas of your life, from your speech to your design to any area you occupy..if you were to fit yourself into any one description, what would it be?

Beauty is everywhere, yet perfection is nowhere. I'm a perfectionist and I think that fashion makes me feel that perfection can maybe one day exist. So Fashion is Full of Illusions...


You've chosen to show your collection in New York, which has added a much needed edge to the spectrum of shows here and leaving the paris fashion addicts wondering why your not gracing them with your show? What made you choose to show in New York?

Circumstances have brought me to move around from an early point in my life, and I've felt compelled to continue on doing so. It's this experience that has made me consider things in a wider perspective, with no restrictions really. I want to convey this notion into my line, and design clothes that can be worn anywhere, anytime. I moved to Paris 4 years ago and that's where it all started, the inspiration, the vision, the sketching, the direction and the real debut which was actually in October 2007 in Paris. I felt very comfortable about it and I was very surprised with all of the hype. I'm very lucky to be surrounded by people like Hung Vanngo, Kelly Streit and Wayne Sterling who supported me to show in New York from the very beginning.





This Past season you worked with Patti Wilson on the Show, it came out beautifully..what made you choose to work with her as the stylist for this collection?

Patti Wilson is a wonderful talented human being. It's very important for me to have no reference in my collection of any vintage feeling and Patti has seen fashion from A to Z and knows everything about it and I feel that it's perfect to work with her to create something modern and to make sure that it has no past or reference. I'm very thankful to have Patti and her team around me.


Since your first show you've always managed to mix in big names with brand new faces giving off somewhat of a Jil, Calvin, Prada structure to the that the result of you being inspired by both the new raw girl as well as the model who may have developed her own brand further or is it more of a delicate balance that you find important in the show..?

I really enjoy working with my casting director Wayne Sterling, because we are always looking for a new, fresh, modern line up that fits perfectly with the collection. We're not interested in an only big model names line up, it's "passe" I think. It's great to work with new fresh awake models that are full of energy and love what they do, we're tired of tired models, they should work in another industry. I think you can see everything on a catwalk and we want to work with fresh, modern, energetic models which my clients want to look alike. I think a perfect example of this is my exclusive this season, Janete who opened the show.


I think a lot of people have been trying to figure out just what your background is? You speak a beautiful French, you spend quite a bit of time in Paris and you are from Montreal..what else are we missing on the background of Rad Hourani?

My dad is Jordanian & my mom is Syrian, I was born in Jordan and my dad and I moved back to Montreal /Canada (where he lived and studied) when I was 16. I moved to Paris when I was 22.


I understand the Success of the line has been quite fast for you and trying to keep up with the production demands has been your biggest challenge with all of this..what do you think it is that makes your line so sellable in a time where even luxury brands have noticed a shift in sales?

I believe that using what I would like to wear as a starting point to the design process is the most truthful and straightforward approach. It allows me to stay focused on my aesthetic statement and also assess my commitment to wearability, functionality, and comfort. I don't need to be the one who makes the boldest statement every season, I'd much rather commit to my personal aesthetics and that of the people who like to wear my clothes. I feel it would be an error to saturate the market too quickly, and rush to complete orders anywhere I can. I wanted to secure a solid manufacturing structure to ensure quality, and to be sold only in the right places. I want my clothes to be rare and perfect, I guess..


Moving into a new time for everyone, what is your biggest inspiration thus far for the next collection? Can we have a hint?

I think in life, we're here to perfect ourselves and learn as much as possible. My inspiration is something that I can't put my fingers on or describe. It's in the air and everywhere. For my 5th collection I want to put all my main classics that I started from the beginning in a way that I see my reflection in. My black and white, red, dark blue, gray, main colors. I chose style over fashion and given the nature of the fashion calendar, I have to present my collections on a bi-annual basis, but I design them with the idea that they could be worn by anyone, at any time. Therefore I do not start every new season with a specific theme or concept, but rather try to establish a continuity from one to the next.


RAD HOURANI FW09-10 Low-res.jpg


More Rad Hourani Coverage


Rad Hourani:
"I wanted to start and end with very representative looks: black, modern, straight, sharp, timeless and free from any gender differentiations. I like to do [what] feels right to me and working with stylist Patti Wilson was a great add. Janete [Friedrich], my exclusive model, looked perfect in every look and we thought [the first one] was her best outfit to open the show with. I want  to make clothes that give the wearer a bold presence without looking contrived or overdone. The last look is confident and powerful, sort of like a weightless armor."

Photos: Imaxtree

Janete by Chadwick Tyler


More on Rad Hourani F.W 09 - Janete Opens has always given you an eye into the action of fashion week but this season we push the boundaries one step further. MDX is taking a more expansive view of fashion with a massive makeover. Upgrading to full HD video and providing an exclusive view of Rad Hourani's much talked about sleek minimalist collection. It's as close as you can get to seating in the front row without being there.

See the complete Rad Hourani F/W 09 Show video here

Janete by Rad Hourani F.W 09


Rad Hourani at a Closer Look

Interview with Rad Hourani


Rad_profileFresh off his ELLE debut this month (see page 326 of this month's issue to view Jessica Alba in one of his signature all-leather looks), Jordanian-born designer Rad Hourani may not have the household-name recognition of a Marc or a Karl, but given that this is only his fourth RTW collection and already he packs a venue to capacity with the most avant garde audience I've seen all week speaks volumes about the impression he's made on the industry's tastemakers.

Fortunate enough to have a few minutes with Rad after the models, makeup artists and throngs of friends and fans cleared out of Openhouse Gallery's makeshift backstage area, I asked the designer about his inspiration for this latest collection, how he felt about celebrities in the front row, and though I was in no way complaining, why he sends so much black down the runway.


If you could put anyone on the cover of ELLE, who would it be and which of your designs would she wear?

Oh, that's easy, I'd pick Janete [Friedrich], the model who opened my show. She represents my vision perfectly, which is that beauty is nothing without a little strangeness. I like when magazines take a risk and do something that pushes the boundaries. Janete in one of my designs on the cover of ELLE would definitely be pushing boundaries!

There was a lot of black in this show. Judging from your past two collections, I was expecting pops of red-what made you go so dark this season?

I'm such a night person. There's something that happens in the darkness of night that is very beautiful to me, and I was inspired by that. The past two seasons I've included red, because it is such a timeless, strong color, but this time I thought I'd take a moment of silence and go completely dark. But it wasn't all black this season--there was a lot of navy, too!

Do you have a hand in who sits in your front row?

I am involved in every aspect of the show, from the clothes to the models to who sits in my audience.

What do you think about celebrities attending your shows?

I think celebrity is a funny thing. To me, anyone can be a celebrity or think they're a celebrity. But when they make [their appearance] more about them than the show itself, I have a problem with that. I don't want that at my show.

What are you looking forward to most now that the show is over?

My after-party. The Misshapes will be there!

Speaking of your after-party, the invitation mandates an "all-black" dress code. What would happen if Joe Zee showed up in grey? Would you refuse him entry?

Joe Zee? Joe Zee can do anything he wants. If he shows up in grey, I will let him in. He's been very, very good to me.


Janete F.W 09


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